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Swappie
Redefining what premium means in a circular future
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Client

Swappie

Year

2022

Team
Jutta Johansson
Jutta Johansson
Sami Niemelä
Sami Niemelä
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Redefining what premium means in a circular future

Swappie, the leading online destination in Europe for buying and selling refurbished iPhones, is on a mission to make circular economy mainstream. By extending the lifespan of each device that they sell, they are helping protect the planet - one refurbished phone at a time.

The top 1% of the devices Swappie sells are just like new, but better. Due their 52-step inspection process and the fact that the phone is already in the market buying a refurbished iPhone is 78% less carbon intensive than buying a device.

Nordkapp worked with Swappie to shape the market by defining what premium means, and to create a completely new, premium category of second hand, circular phones. The Swappie Premium Series is available for a wide range of models, with flexible and secure payment options and a buyback guarantee.